Printing Magnetic Business Cards
Promotional Advertising That Sticks

Printing magnetic business cards as a promotional advertising tool can literally double the effectiveness of this pint-sized advertising billboard. If you want your message to really stick, magnetic cards are the answer.

Entrepreneurs, small business owners and large companies are all looking for ways to improve their image and brand recognition for consumers. And of course to turn it all into new and repeat orders!

Free giveaways, promotional advertising and incentive advertising are just some of the most effective ways to keep your company name in front of potential customers.

Creative Old Ideas

Here's a simple idea. Instead of having your business cards printed on card stock, the design of your business card is transferred to magnetic material in a flexible base.

There are hundreds of uses for magnets around the house and office and this format has been proven or effective than paper business cards because it has a functional use.

A regular magnet is used to hold other items in place on bulletin boards, refrigerators or any metal surface. Magnets are used to hold photos and list in visible view.

Instead of using a simple, round magnet disc for this purpose you could have a printer design an attractive flexible magnet with the same design and colors as your business card.

What's Golden Stays Golden

Printing magnetic business cards as promotional or incentive advertising tools is more expensive because of the materials used. The advantages are usually well worth it, though.

Although it is more common to hand a person a paper business card you might be pleasantly surprised at the response when you give a magnetic business card instead. You are delivering your advertising message and giving the person a tool that can help them at the same time.

And when you are networking with other business people you are likely to receive hundreds of paper business cards which gets filed away neatly the Rolodex some never to be seen again.

On the other hand promotional advertising items such as magnetic business cards tend to be looked at more for their function than the advertising message printed on them.

Double The Sticking Power

To take further advantage of the functionality of printing business cards on a magnetic base, connect the use of the magnet to the feature in your company to reinforce the promotional value even more.

In making the decision whether your company should invest in printing magnetic business cards you need to consider the advertising message to be delivered.

Companies that are geared to personal service such as real estate benefit greatly by the photo of the realtor on the business card. But in cases where the company personnel is subject to change, it might be better to use the company logo and advertising slogan instead of personal contact information about an employee.

Of course if you are the owner of the company, using your photo when printing magnetic business cards can help you keep the name of your company, your product and service and slogan as well as the person behind the company in front of a potential customer.

Using this format for business cards allows your advertising budget go further and be more effective. With several different vendors online you should be able to find a competitive price within your budget.

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